Where it all started
Formed back in 2001, predominantly as a team-building company Red Cherry Adventures and finally changing to Red Cherry Events in 2021.
Founded by Mike Glover who brought Prince William and Prince Harry over in 2011, Mike went on to stage the Roof of Africa and various other events.
Shaun, his son joined in 2018 and began handling the marketing and media side of things. Shaun grew events like Weekend Warrior in the Western Cape and helped take M&G Investments PE PLETT to the heights its at today.
With a superb and relatively small team, we have managed to successfully host and manage 15 of our own events in 2023 as well as deliver Infrastructure to some of the biggest events in South Africa.
Years in Business
Mike Glover, founder of Red Cherry Events.
Over the Years
Formed in 2001 predominantly as a team-building company.
Dirt Bike Tours Began
Dirt Bike Tour began and was the stepping stone and getting the RCE adventures to market.
PE PLETT, Sea to Sea and Sea Ski came to life
3 new events came to life, adding to our growing list of events.
We began offering our infastructure gear for rental.
Prince William and Harry
We had the privilege of hosting Prince William and Harry on our tour.
Launched Weekend Warrior
Our Western Cape Weekend Warrior series was launched.
Name Change: Red Cherry Events
Went on to stage various events and changed our name from Red Cherry Adventures.
Western Cape Office
Opened up our offiice in Cape Town, WC.
RCE expanded their reach for 2023 and took 2 of our up to Gauteng in 2023.
Who we are
Meet the Team
Founder & Director
Become Part of Our story
With over 5000 competitors taking on our events year-on-year.
Whether you are a hardcore motorbiker or a social weekend cyclist, we have something that will speak to you, click here to view our upcoming events.